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Featured article
2007 Year in Review; Top Rent to Own Industry Stories of 2007
2007 Year in Review; Top Rent to Own Industry Stories of 2007
RTO Online is the rent-to-own industry’s trade website. Here is just some of what you missed if you didn’t visit RTOonline at least once per day in... more

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Cover Issue
Dec/Jan 2008
2007 Rent to Own Industry Year In Review
Plus: RentDirect PrimeTime Issue.
100 Page RTO Industry Vendor Directory.
Largest vendor directory ever published.
Oct/Nov 2007
Chris Korst, RTO Magazine 2007 Man of the Year.
Plus; New product spotlights, What's Hot, much more.

 
Aug/Sep 2007
RTO How To
The first ever "RTO How To" issue features a practical guide for common issues facing rent-to-own industry professionals.
Also in this content packed issue, RTO Magazine features an expanded RTO Excellence profile of Larry Law, Washington State Aaron's Franchisee. Plus - More interviews with RTO Pros from around the world.
Jun/Jul 2007
RTO Vendor Directory
PrimeTime! Issue
Also in this issue: The Height of RTO Store Design - profile of Chuck Green and his company New Image RTO
10 Questions for Badcock and More Executive VP Wogie Badcock
much more
Apr/May 2007
Coming to America
Canada's easyhome is joining America's Franchise Revolution. Special RTO Franchise issue.
Feb/Mar 2007
What's Hot In Consumer Electronics Rental
RTO Magazine lists the top 40 predicted consumer electronics items for 2007.
Dec/Jan 2007
Meet Your Suppliers
RTO Magazine's bi-annual feature on the industry's leading vendors and service providers.
Oct/Nov 2006
Next Evolution In RTO?
Are wheels and tires the "next big thing?" Many think so. See RTO Magazine's special Wheel and Tire issue.
Aug/Sep 2006
Super Customer Service
What does it take to deliver world class customer service in RTO?
Jun/Jul 2006
PRIMETIME
Special PrimeTime Issue featuring the cream of the Nationwide buying group's vendors.
Apr/May 2006
Featuring a profile of Prime Time Rentals Barbara Nelson. Nelson has two passions; animal rights and re-inventing RTO.
Feb/Mar 2006
Alternative Revenue Sources
As margins become more competitive, alternative revenue sources dominate.
Dec/Jan 2006
Compare six of the rent to own industry's leading consumer electronics suppliers.
 
Oct/Nov 2005
The Ultimate Rent to Own POS Software Buying Guide
RTO Magazine compares all of the major providers of RTO POS.
Aug/Sep 2005
Cover Story
This RTO Customer Is Worth $700 Billion
As Hispanic US population explodes, RTO companies must learn new marketing skills.
June/July 2005
Cover Story
Dad, Can I Borrow The Car? - A profile of Aaron's Sales and Lease Ownership Sports Marketing
Inaugural Issue
May - 2005
Cover Story
RTO; A Game of Risk Management
   
Cover to Cover Articles from the Jan, 2008 issue of RTO Magazine
10 Questions for Donna Hinshaw; Buyer for American Rentals
Round Out Your RTO Lines With Environmentally-Friendly, Quality-Made, Non-Traditional Fireplaces. The Green Choice:
Renting To Military Service Members
2007 Year in Review; Top Rent to Own Industry Stories of 2007
The Oklahoman; Dale Frederick - Owner - Bargain Center
Increase Your $tore Revenue by Helping Consumers Achieve Financial Freedom
Introducing Premier Wheel Workz
Introducing Premier Rent ‘N’ Ride; Bringing a Unique RTO Combination to the Automobile Industry
Winter 2007 RentDirect Nationwide Vendor Directory
RTO Magazine's Featured Image Galleries From Rent to Own Industry Events - Click the image to view entire gallery
Tradeshow Floor
Day 1 - 108 photos from the event
Tradeshow Floor, Day 1
 
APRO 2006
General Session - 388 photos from the event
APRO 2006, General Session
 
Aaron Rents National Managers Meeting 2007
Jamfest - 513 photos from the event
Aaron Rents National Managers Meeting 2007, Jamfest
 
Aaron Rents National Managers Meeting 2006
Aarons Dream Team Girls - 469 photos from the event
Aaron Rents National Managers Meeting 2006, Aarons Dream Team Girls
 
TARA 2005
Tradeshow - 142 photos from the event
TARA 2005, Tradeshow
 
 
NEW!
RTO
Screen Savers
Nov, 2007 : Photo Spreads included in this RTO Magazine Screensaver are: 2007 Bestway Rent to Own Convention in Memphis, Tennessee and Aaron Rents 1500th Grand Opening in Mansfield, Texas.
Sep, 2007
Jul, 2007
May, 2007
Mar, 2007
RTO PODCAST STATION
Click to listen

Steve Kelley : - Lobbyist for Oklahoma Rental Dealers Association, Kelly and Associates
When: 9/27/2006 Where:  Oklahoma Rental Dealers Association meeting in Oklahoma City, Oklahoma


Linda Stiff : - Acting Commissioner, Internal Revenue Service
When: 10/23/2007 Where:  Alternative Minimum Tax and the ramifications of Congress' delay in passing an AMT patch. in Washington, D.C.


See ALL rent to own industry podcasts here
Donwload Jan, 2008 E-Book PDF (50MB)
Rent to Own Magazine Volume 4, Issue 1 : 2007 Year in Review; RentDirect Vendor Directory 100 Page Rent to Own Industry Vendor Directory
NEW!: RTO Magazine Screen Saver
Jan, 2008 Filesize MB
...more screensavers coming soon!
Rent to Own Industry News
Courtesy RTOonline.com - visit www.rtoonline.com for all the latest trade news and information regarding the rent to own industry.
05-09-08
Nationwide PrimeTime Buying Show Online Registration Begins May15
On May 15, online registration will begin for the next big buying show, PrimeTime! by Nationwide Marketing Group at Mandalay Bay Resort in Las Vegas, Nevada on August 17-20
...more

05-09-08
Check 'n Go Pays $220,000 Settlement After Customer Records Found In Dumpster
In a settlement reached Thursday with Texas Attorney General Greg Abbott, Check 'n Go will pay $220,000 and will overhaul its information security program after several locations were caught disposing of sensitive customer information in publicly accessible dumpsters
...more

05-09-08
Furniture Buying Index Falls in May
The Furniture Buying Index is compiled each month by America's Research Group from interviews with 5,000-8,000 consumers across the country
...more

05-09-08
Some TV Markets Transition to DTV Early
The Federal Communications Commission (FCC) announced that the Wilmington, North Carolina, television market will complete its migration to digital television five months before the rest of the nation
...more

05-08-08
No Flat Panel Recession; U.S. Consumers Increase Flat-Panel Buying 46%
As U.S. consumers scramble to upgrade to digital televisions, flat-panel sales are skyrocketing despite the economic slowdown
...more

05-08-08
Made in the USA Promotional Wearables Popular With RTO Dealers
Most products are manufactured overseas today, or so it seems. For some RTO dealers, sticking to their "made in the good old USA" roots is more important than saving some green
...more

05-08-08
Do You Verify Rental Applications or Just Collect Them?
The most common cause of failing to verify a rental application is the time it takes to do it properly. But with today's technology, the verification process is instant...
more

05-07-08
Civil Rights Leader Brings Much Needed Reality-Check to Ohio Payday Loan Debate
"There is something morally troubling and inconsistent with the hypothesis that says the activity of a single mom getting a $200.00 dollar payday loan to buy gas to get to work should be banned, while that ability of that same mom to gamble that same $200.00 dollars on Keno or in a new casino should be made readily available." - Niger Innis, National Spokesperson, Congress of Racial Equality, to Ohio Senate Committee...
more

05-07-08
Rent-A-Center Gives Harlem Hospital Makeover in Latest Random Act of Caring
In another Random Act of Caring, Rent-A-Center unveiled new furnishing makeovers of three nurses' lounges at the Harlem Hospital Center in honor of Nurses' Appreciation Week
...more

05-07-08
Consumers Yawn as DVD Format War Ends; Blu-ray Player Sales Off
Standalone Blu-ray player unit sales dropped 40 percent from January to February in the U.S. and only saw a 2 percent increase from February to March
...more

05-07-08
Former Rent Way VP John Miller Opens Roanoke Premier Rental-Purchase
As John Miller approached the end of his second decade in the RTO industry, he was concerned about the looming acquisition of the company he worked for and often thought about opening his own RTO store
...more

05-07-08
What's Next For Rental Purchase Agreement Act
Even with broad bipartisan support, the Rental Purchase Act faces an uphill battle in the House. The bill remains bottled up since being submitted to the Financial Institutions and Consumer Credit subcommittee, led by Chair Carolyn B. Maloney (D-NY), in June 2007
...more

05-06-08
Breaking

2000 Protesters Urge Ohio Senate to Defeat Payday Lending Ban
More than two thousand payday lending customers and industry employees took to the steps of the Capitol today to protest a ban on payday lending being considered this week in the Ohio Senate
...more

05-06-08
Midwest's Largest RTO Chain Schedules July Trade Expo
With 51 stores and over 300 employees in Georgia, Tennessee, Kentucky and Indiana, American Rentals is the largest independent rent-to-own company in the Midwest and one of the largest in the nation
...more

05-06-08
Apartment Programs Are a Proven Source of RTO Referrals
Have you established an organized rent-to-own referral program with apartment complex managers in your marketing radius? If not, you're missing out on a ready source of leads and new business...
more

05-06-08
Consumer 2.0, the Information Omnivore
The "information omnivore" craves all types of information and often broadcasts its views and expectations worldwide via the Internet
...more

05-06-08
Over 80% of Consumers Use Net to Research Furniture, Appliance Purchases
A March survey by Experian of 1,945 consumers found that 81 percent of respondents rely on Web sites as their primary source for researching products and merchants for furniture and appliance purchases
...more

05-06-08
Clinton Overtakes Obama With Democrats Nationally
These results are in contrast to a poll conducted in April showing Obama forty-six percent to Clinton forty-three percent
...more

05-05-08
RTO Professional Training Series Topic #7

RTO Companies Must Differentiate To Succeed
Competition for rental customers is fierce. Turning a shopper into a paying renter is more important than ever. By focusing on strategies that deliver a unique customer experience, Rent to Own dealers can differentiate themselves from the competition and gain market share
...more

05-05-08
Check Casher Challenges Constitutionality of City Zoning Ordinance; Finally
Countless cities across the U.S. have passed ordinances limiting the number and location of payday loan and check-cashing stores. Until now, these constitutionally questionable laws have gone unchallenged
...more

05-05-08
Benefits of Hiring Workers With English as Second Language
Assuming current immigration levels continue, immigrants will account for about half of the growth in America's working age population between now and 2015, and will account for most of the growth through 2025
...more

05-05-08
Rent N Ride to Exhibit At National Buy-Here-Pay-Here Convention
The National Alliance of Buy Here, Pay Here Dealers (NABD) 10th Annual National Conference will be held this week, May 6 – 8 at the Las Vegas Hilton. More than 2,000 dealers, experts and service providers are expected to attend
...more

05-05-08
Adobe Trucks' Michelle Dunning to Attend Premier Companies May Conference
Serving the RTO industry for the past 15 years, Dunning has worked with Premier since 2001 and has become one of their preferred vendors
...more

05-05-08
Milwaukee Brewers Choose RTO Supplier DreamSeat For New Section
In April of 2008 the Milwaukee Brewer's unveiled another unique seating area in right-centerfield at Miller Park. This luxury DreamSuite, known as the Tundra Territory, is sponsored by Toyota and features DreamSeat luxury licensed recliners...
more

05-05-08
Employee Confidence at Nine Month Low
Although 73 percent of workers believe the economy is getting weaker, the majority of workers (52 percent) say they are confident in their ability to find a new job, down only one percentage point from March
...more

05-05-08
Advantage Rent-to-Own Adds Division
Advantage Rent-to-Own announced the addition of its new Corporate Listing Broker Specialist Department headed by Mike Suchan
...more

05-02-08
DSI Flat Panel Sales Increase 100% From 2007
Flat Panel sales at DSI Systems have increased 100% from a year ago. While many sectors are suffering from a downturn in the economy, the consumer electronics industry is holding strong
...more

05-02-08
New Furniture Brands International CEO Sets Sights On Recovery
Furniture Brands International's board of directors elected Chief Executive Officer Ralph P. Scozzafava as its chairman, replacing W.G. (Mickey) Holliman
...more

05-02-08
RTO Online Continues to Dominate Rent to Own Industry News; 6.4 Million Page Views in April
From owners and executives in the home-office to store level managers and employees, RTO Online is proud to serve everyone in the RTO business and, unlike niche websites, considers all people associated with the RTO industry, irregardless of affiliation, to be a valid and qualified user...
more

05-02-08
National Governors Association Presses Congress For Unemployment Extension
The letter, signed by Rhode Island Gov. Donald L. Carcieri and Oklahoma Gov. Brad Henry, also states that "governors believe it is prudent and appropriate for Congress and the Administration to enact a temporary federally funded extension" and provide sufficient funding to assist jobless individuals during the economic slowdown
...more

05-01-08
Wall Street Journal Shanks Another One
The Wall Street Journal wrongly reported this morning that Rent-A-Center threatened to end its financial support of America's Second Harvest
...more

04-30-08
Economic Conditions Will Dampen Tax Rebate Impact
Tax rebates will have an immediate impact on sales of high-definition TVs and personal computers this year, but economic concerns among consumers will limit the growth to more modest levels
...more

04-30-08
Sixty Eight Percent Polled Believe U.S. Entering Recession
Nearly a quarter (24 percent) of respondents in the Harris poll said they are considering a second or part-time job to help them meet current expenses...
more

04-30-08
Let Politicians Debate Immigration; We Just Want to Rent Stuff
Immigration battles are raging among politicians in this election year. Regardless of the rhetoric, for those of you wearing rent-to-own marketing hats, there are only two things that matter
...more

04-30-08
Ohio Payday Loan Legislation Fundamentally Flawed
"This ridiculously low cap will drive jobs out of Ohio and leave low-income borrowers with less available options when facing a budget crunch." - Tim Miller, Communications Director, Center for Consumer Freedom
...more

04-30-08
RTO Veteran Turns Dreams into "Realty" With Rent to Own Homes
Advantage Rent-to-Own announced that RTO industry veteran Denny Huston has joined the organization as Regional Vice President over covering seventeen states throughout the Midwest and South to Texas, as well as serving as an authorized Master Licensee for the company
...more

04-30-08
DAC Products Offers Rent to Own Store Graphic Design
DAC Products, a supplier of Electronic Merchandising Display fixtures, also has an extensive Graphics Department that will bring your Rent to Own Store to life
...more

 

     
   
 
   
     
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